{"id":44149,"date":"2017-12-17T15:20:28","date_gmt":"2017-12-17T20:20:28","guid":{"rendered":"https:\/\/michigangff.wpenginepowered.com\/the-latest\/flint-company-helps-meet-market-demand-the-hub-flint\/"},"modified":"2024-05-06T11:36:42","modified_gmt":"2024-05-06T15:36:42","slug":"la-empresa-flint-ayuda-a-satisfacer-la-demanda-del-mercado-el-hub-flint","status":"publish","type":"post","link":"https:\/\/migoodfoodfund.org\/es\/lo-ultimo\/la-empresa-flint-ayuda-a-satisfacer-la-demanda-del-mercado-el-hub-flint\/","title":{"rendered":"\"Una empresa de Flint ayuda a satisfacer la demanda del mercado\", The Hub Flint"},"content":{"rendered":"<p><strong>Por Serena Maria Daniels<\/strong><\/p>\n<p>Para Victoria Eaton, una dieta basada en plantas ten\u00eda sentido. Pas\u00f3 parte de su infancia en una granja de Manchester, Michigan, a las afueras de Ann Arbor, y mientras el resto de su familia segu\u00eda una dieta basada en carne y patatas, a ella le interesaban m\u00e1s las verduras que crec\u00edan en los campos.<\/p>\n<p>Por eso se hizo vegetariana desde el principio y finalmente se pas\u00f3 a una dieta totalmente vegana, a la que se ha adherido durante los \u00faltimos cinco a\u00f1os.<\/p>\n<blockquote><p><em>La propietaria de Sweet Peaces, Victoria Eaton, persigue un nicho de mercado de gran crecimiento: platos veganos y vegetarianos envasados.<\/em><\/p><\/blockquote>\n<p>\"Siempre me han gustado las verduras\", dice Eaton. \"Siempre hemos tenido exuberantes hect\u00e1reas de huertos. Mi familia era m\u00e1s de carne y patatas... Yo dejaba la carne fuera de mi plato\".<\/p>\n<p>Aun as\u00ed, una dieta basada en plantas puede resultar complicada en Michigan, como han descubierto muchos vegetarianos y veganos. Por eso, cuando Eaton se traslad\u00f3 de Detroit a Flint, decidi\u00f3 abrir Sweet Peaces Veggie Bistro en el mercado de agricultores de Flint.<\/p>\n<blockquote><p><em>Hoy en d\u00eda, el 21% de los adultos con alergias alimentarias se adhieren a platos vegetarianos o centrados en las verduras, seg\u00fan el Pew Research Center.<\/em><\/p><\/blockquote>\n<p>Eaton's es una de las crecientes empresas propiedad de mujeres de Michigan, que ahora superan las 265.000, seg\u00fan el Estado de Michigan. Ella persigue un nicho de mercado de gran crecimiento: platos veganos y vegetarianos envasados.<\/p>\n<figure id=\"attachment_38518\" class=\"wp-caption alignleft\"><a href=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5214-scaled.jpg\"><img decoding=\"async\" class=\"wp-image-38518\" src=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5214-scaled.jpg\" sizes=\"(max-width: 400px) 100vw, 400px\" srcset=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5214-scaled.jpg 300w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5214-scaled.jpg 768w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5214-scaled.jpg 1024w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5214-scaled.jpg 570w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5214-scaled.jpg 701w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5214-scaled.jpg 1067w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5214-scaled.jpg 560w\" alt=\"\" width=\"400\" height=\"266\" \/><\/a><\/figure>\n<p>Hoy en d\u00eda, el 21% de los adultos con alergias alimentarias se adhieren a platos vegetarianos o centrados en las verduras, seg\u00fan el Pew Research Center, y un enorme 12% de los consumidores m\u00e1s j\u00f3venes son m\u00e1s propensos a identificarse como vegetarianos y seguir dietas sin carne.<\/p>\n<p>Sweet Peaces es una especie de ventanilla \u00fanica para este creciente grupo de consumidores interesados en adoptar una dieta basada en plantas. Hay productos de charcuter\u00eda preparados, productos de panader\u00eda, una variedad de platos calientes de inspiraci\u00f3n internacional y kits de comida para cocinar en casa.<\/p>\n<p>Adem\u00e1s, est\u00e1 situado en el Farmers' Market, por lo que encontrar los componentes adecuados para acompa\u00f1ar las creaciones de Eaton no es ning\u00fan problema.<\/p>\n<p>Para Eaton, entrar en el mundo de los fabricantes de especialidades alimentarias empez\u00f3 como una actividad secundaria despu\u00e9s de que naciera su hijo y dejara su trabajo como agente de viajes.<\/p>\n<figure id=\"attachment_38519\" class=\"wp-caption alignright\"><a href=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5212-scaled.jpg\"><img decoding=\"async\" class=\"wp-image-38519\" src=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5212-scaled.jpg\" sizes=\"(max-width: 400px) 100vw, 400px\" srcset=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5212-scaled.jpg 300w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5212-scaled.jpg 768w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5212-scaled.jpg 1024w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5212-scaled.jpg 570w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5212-scaled.jpg 701w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5212-scaled.jpg 1067w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5212-scaled.jpg 560w\" alt=\"\" width=\"400\" height=\"266\" \/><\/a><\/figure>\n<p>Una amiga suya necesitaba ayuda para preparar sopas vegetarianas y otros platos en un negocio de la zona de Grosse Pointe. El trabajo ocasional creci\u00f3 cuando se puso en contacto con ella el Detroit Boat Club, que tambi\u00e9n necesitaba ayuda para a\u00f1adir platos aptos para vegetarianos a su men\u00fa.<\/p>\n<p>Cuando se traslad\u00f3 a la zona de Flint, el inter\u00e9s de Eaton creci\u00f3 hacia la educaci\u00f3n cuando empez\u00f3 a ense\u00f1ar t\u00e9cnicas culinarias en un programa educativo comunitario del instituto Grand Blanc.<\/p>\n<p>\"Una vez que me instal\u00e9 aqu\u00ed, empec\u00e9 a dar clases porque empec\u00e9 a ver una gran necesidad aqu\u00ed\", dice Eaton.<\/p>\n<p>A diferencia del \u00e1rea metropolitana de Detroit, donde cada vez hay m\u00e1s opciones para los comensales que prefieren prescindir de las prote\u00ednas c\u00e1rnicas en su dieta, en Flint las opciones eran escasas.<\/p>\n<blockquote><p><em>La oferta de Eaton incluye kits de comida para que los clientes puedan llevarse los componentes necesarios para cocinar ellos mismos sus especialidades en casa.<\/em><\/p><\/blockquote>\n<p>Esa demanda, as\u00ed como la creciente preocupaci\u00f3n por combatir los problemas de salud relacionados con la obesidad, hicieron que Eaton no s\u00f3lo hubiera encontrado un nicho de mercado que pod\u00eda acaparar, sino que tambi\u00e9n pod\u00eda ofrecer una alternativa m\u00e1s sana y sabrosa a los habitantes de Flint.<\/p>\n<figure id=\"attachment_38521\" class=\"wp-caption alignleft\"><a href=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5226-scaled.jpg\"><img decoding=\"async\" class=\"wp-image-38521\" src=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5226-scaled.jpg\" sizes=\"(max-width: 400px) 100vw, 400px\" srcset=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5226-scaled.jpg 300w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5226-scaled.jpg 768w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5226-scaled.jpg 1024w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5226-scaled.jpg 570w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5226-scaled.jpg 701w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5226-scaled.jpg 1067w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/Victoria-Eaton-5226-scaled.jpg 560w\" alt=\"\" width=\"400\" height=\"266\" \/><\/a><\/figure>\n<p>En 2014 se le present\u00f3 una oportunidad cuando conoci\u00f3 a un gerente del Mercado de Granjeros de Flint en un evento de Mujeres en la Agricultura. Al final de su encuentro, se hab\u00eda convertido oficialmente en arrendataria.<\/p>\n<p>Al principio, el negocio se centraba sobre todo en delicatessen para llevar, como ensaladas y sopas. Pero pronto creci\u00f3 la demanda de platos calientes y ella recurri\u00f3 a su amor por la comida global, como la india y la tailandesa.<\/p>\n<p>\"Si eres vegetariano, es m\u00e1s f\u00e1cil recurrir a esos otros sabores\" para conseguir una comida deliciosa, dice Eaton.<\/p>\n<p>Tambi\u00e9n hay t\u00e9s, especias y la l\u00ednea de productos veganos horneados de Eaton, que tambi\u00e9n est\u00e1n disponibles en Market Pantry de Bay City y en Local Grocer de Flint. Ahora, la oferta de Eaton incluye kits de comida para que los clientes puedan llevarse los componentes necesarios para cocinar ellos mismos sus especialidades en casa. La mayor\u00eda de los ingredientes son de origen local.<\/p>\n<p>El impulso ha llegado al punto de que Eaton est\u00e1 buscando formas de ampliar su negocio.<\/p>\n<p>\"Mucha gente espera mis productos\", dice.<\/p>\n<p>Para contribuir a su crecimiento, Eaton particip\u00f3 recientemente en el concurso de pitch Business Boot Camp, un evento de formaci\u00f3n de tres d\u00edas en el que participaron empresas alimentarias de la zona de Flint y patrocinado por el Michigan Good Food Fund. Happy Little Greens, una empresa de agricultura vertical y microverduras, gan\u00f3 el concurso y se llev\u00f3 $10.000 para ampliar sus operaciones.<\/p>\n<p>Eaton se march\u00f3 con una idea m\u00e1s clara del futuro de su restaurante. Prev\u00e9 una serie de cenas pop-up en granjas urbanas locales.<\/p>\n<p><em><a href=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/home-bar7.jpg\"><img decoding=\"async\" class=\"wp-image-38522 alignright\" src=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/home-bar7.jpg\" sizes=\"(max-width: 500px) 100vw, 500px\" srcset=\"https:\/\/migoodfoodfund.org\/wp-content\/uploads\/home-bar7.jpg 300w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/home-bar7-768x226.jpg 768w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/home-bar7.jpg 1024w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/home-bar7.jpg 570w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/home-bar7.jpg 701w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/home-bar7.jpg 1067w, https:\/\/migoodfoodfund.org\/wp-content\/uploads\/home-bar7.jpg 560w\" alt=\"\" width=\"500\" height=\"147\" \/><\/a>Nota del editor: Sweet Peaces se encuentra dentro del Flint Farmers' Market, situado en el 300 East 1st Street de Flint (48502).<\/em><\/p>\n<p><em>Si desea m\u00e1s informaci\u00f3n sobre el Mercado de Agricultores, que abre los martes y jueves de 9.00 a 18.00 horas y los s\u00e1bados de 8.00 a 17.00 horas, llame al 810-232-1399 o vis\u00edtenos:<a href=\"http:\/\/flintfarmersmarket.com\/\">\u00a0flintfarmersmarket.com<\/a><\/em><\/p>\n<p><em>Para saber m\u00e1s sobre Sweet Peaces, visite su\u00a0<a href=\"http:\/\/sweetpeaces.info\/\">sitio web<\/a>\u00a0 o\u00a0<a href=\"https:\/\/www.facebook.com\/veganflint\/\">p\u00e1gina de facebook<\/a>.<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>Publicado por primera vez el 17 de diciembre de 2017 en <a href=\"http:\/\/www.thehubflint.com\/flint-company-helps-meet-vegan-markets-demand\/\" target=\"_blank\" rel=\"noopener\">el Hub Flint<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>By Serena Maria Daniels For Victoria Eaton, a plant-based diet just made sense. She spent part of her childhood on a farm in Manchester, Michigan, outside of Ann Arbor and&hellip;<\/p>","protected":false},"author":2,"featured_media":43804,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"footnotes":""},"topic":[],"business_type":[],"class_list":["post-44149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&quot;Flint company helps meet market demand,&quot; The Hub Flint - Michigan Good Food Fund<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/migoodfoodfund.org\/es\/lo-ultimo\/la-empresa-flint-ayuda-a-satisfacer-la-demanda-del-mercado-el-hub-flint\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&quot;Flint company helps meet market demand,&quot; The Hub Flint - Michigan Good Food Fund\" \/>\n<meta property=\"og:description\" content=\"By Serena Maria Daniels For Victoria Eaton, a plant-based diet just made sense. 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