Women-Powered Business Contest
Your women-owned business deserves the spotlight. Here’s your chance to get your food products onto more shelves during Women’s History Month!
This March, Michigan Good Food Fund is proud to launch a special contest spotlighting women-owned consumer packaged goods businesses. One standout entrepreneur will get the chance to see her business spotlighted on All Things Marketplace / Ask Jennyfer and her products in the All Things Marketplace online store.
If you’re building something delicious y impactful — this is your moment.
The Women-powered Business Contest is designed to:
- Elevate women-owned consumer product businesses in Michigan and help expand their access to new markets
- Drive awareness of women-led innovation in Michigan’s food economy
We believe women entrepreneurs are shaping the future of food, and we’re excited to help amplify their impact.
What You Could Win
This prize offers visibility and revenue opportunities, connecting your product to new customers across Michigan.
One selected business will receive:
- A featured segment on All Things Marketplace / Ask Jennyfer
- Placement in the All Things Marketplace online store
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- Promotional support from Michigan Good Food Fund and our network of lending and technical assistance partners
How to Apply
Step 1: Complete the Application Form
Fill out the application below by March 30
Step 2 (optional but strongly encouraged): Post a Pitch Video
Applicants can strengthen their submission by posting a short pitch video on Instagram and/or Facebook. Video submissions help judges see your passion, personality, and readiness for media exposure.
Video Guidelines:
- 60–90 seconds
- Introduce yourself and the story behind your business
- Share what makes your product unique
- Explain why you should win
- Post on Instagram, Facebook, or LinkedIn and tag Michigan Good Food Fund and All Things Marketplace
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- Use hashtag: #MGFFWomenPowered
Winner Announcement
The winner will be announced in early April 2026 with coordinated digital promotion and media coverage.
Eligibility Requirements
- Elevate women-owned consumer product businesses in Michigan and help expand their access to new markets
- Drive awareness of women-led innovation in Michigan’s food economy
Questions?
For contest questions, please contact Jeremy Thomas, Associate Director of Program Marketing at Fair Food Network: jthomas@fairfoodnetwork.org
Judging Criteria
Applications will be reviewed based on:
- Product readiness and quality
- Strength of brand story
- Commitment to making a significant, positive impact in your local community
- Market potential and customer demand
- Operational readiness and ability to fulfill inventory
- Overall fit for marketplace and media feature
Selected applicants may be contacted for additional information prior to final selection.
Celebrate Women-Owned Businesses.
Build the Good Food Economy.
This Women’s Month, we’re not just honoring history, we’re investing in the future.
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