Battle Creek Bootcamp Press Release

November 4, 2016

SIX BATTLE CREEK GOOD FOOD BUSINESSES RECEIVE TRAINING AND VIE FOR $10,000 IN SUPPORT

BATTLE CREEK, MICH. November 1, 2016—Six Battle Creek good food businesses are spending November 4-6 in a Business Bootcamp with industry mentors and fellow entrepreneurs. Hosted by the Michigan Good Food Fund, this training will give these enterprises the skills and resources to take their businesses to the next level.

Participating businesses are:

“Many good food entrepreneurs launch a business with a lot of passion,” said Dr. Oran B. Hesterman, president and CEO of Fair Food Network, a core partner with the Michigan Good Food Fund. “With this Business Bootcamp, we can match that passion with business acumen to help these enterprises be successful in the marketplace.”

The Bootcamp will cover topics such as marketing, telling your story, financials, solving business challenges, and more.

The highlight of the three days will be a public pitch competition and reception on Sunday, Nov. 6 from 4-7 p.m. at the Community Cultural Center in Springfield. Participating entrepreneurs will pitch their businesses to a panel of judges and a live audience. One business will win a $10,000 award from the Michigan Good Food Fund, which can be used for consulting support and capital expenditures.

The Michigan Good Food Fund is a $30 million public-private partnership loan fund that provides financing and business assistance to good food enterprises that benefit underserved communities across Michigan. Dig deeper at MIGoodFoodFund.org and follow the fund on Facebook and Twitter @MIGoodFoodFund.

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MEDIA CONTACT: Colleen Robar | 313.207.5960 | crobar@robarpr.com

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